With cards only just making their way into retail stores I haven’t been able to procure even a blaster and so I’ve been unable to keep up with my annual dive into the printing weeds. Given the simplicity of the 1973 design I wasn’t expecting to find enough for a post anyway. No obvious things to improve upon or change like 1969/2018’s photography or 1970/2019’s grey borders. No interesting reveals like 1971/2020’s black borders. And no impending trainwrecks like 1972/2021’s typesetting.
I was mainly hoping for clever homages of the best things that 1973 did such as the Jack Brohamer and Mark Belanger pair of cards. I’m hoping the Twitter hive mind will turn up something like that here.
The only cards I got were my Giants team set courtesy of case break. At first I was extremely satisfied since at an individual card level things looked mostly nice. Some of the usual Heritage photo smoothing and fake trapping shenanigans* but that’s standard with the territory.
*I haven’t really posted about these since I don’t know how to describe them but in short whatever photo processing Topps is doing to make things look older has bothered me for years.
Then I looked closer and realized that of fifteen cards in the base team set, twelve not only use the same background they in fact use the exact same background. This isn’t wholly unexpected since many teams have been posting photo day shots on Twitter than show players posed in front of a green screen. But I also expected a bit more effort from Topps instead of just pasting each player in front of a single stock background image.
I’ve gone ahead and turned my twelve Giants cards into an animated gif that shows how the backgrounds are identical, right down to the exact same cloud formations. I get it. Lead times are short. Creating a complete set is a lot of work. But still this level of templating is the kind of green screen photos that every family attraction used to ambush us with immediately after we entered the front gates.
It offends me professionally as a designer and it disappoints me personally as someone who loves baseball cards. It also shows that Topps is dialing up the worst qualities of their glory days. As much as I like those cards it’s a sad truth that many of them have the same handful of poses in front of the same kind of stadium background.
The difference though is that even with the sameness of location those cards have life to them. There are random dudes in the background. Players are bundled up against the elements. The photographer moves around the stadium so we end up with multiple views of the same place. Heritage instead is completely sterile and once you see how sterile it is you find yourself wishing for the awkwardness of the 1973 George Scott no matter how bad the compositing is.