We Love You, But Not That Much: The Puzzling Paucity of Broadcaster Baseball Cards

No Cardboard Love for the Announcers

Baseball announcers occupy an odd space that straddles the line between team members and adoring fans. They often enjoy tenures longer than players and managers and can weather multiple ownership changes. Some broadcasters even become so connected with a ballclub’s identity that their popularity rivals the team’s Hall of Fame ballplayers. Numerous broadcasters have been inducted into team halls of fame and 47 individuals have received the Ford C. Frick Award, presented annually to a broadcaster for “major contributions to baseball,” an honor that includes recognition (but not official enshrinement) at the National Baseball Hall of Fame in Cooperstown. In fact, beloved announcers such as Harry Kalas, Bob Uecker, Dave Niehaus, Harry Caray, Ernie Harwell, and Jack Buck have been immortalized with statuary at the ballparks where they called (or continue) to call games for their given teams. Yet, there is seemingly little love paid to announcers by card manufacturers, especially with national issues.

The Trading Card Database (“TCDB”) lists just 471 results for a search of baseball cards in the “announcer” category, with the first result appearing in 1933. This list includes cards depicting nightly sportscasters and disc jockeys, which would tend to indicate that the “announcer” label is often used as a catchall for any on-air broadcasters, not just play-by-play commentators or game analysts.

The labeling issue becomes more apparent, however, when totaling the number of cards for the broadcasters who have been bestowed the Ford C. Frick Award. This number is 580, over 100 more cards than found on the “announcer” list.

Searching TCDB by individual broadcasters’ names demonstrates conclusively that the “announcer” label (“ANN”) is not used with any consistency. For example, a search for “Vin Scully” will produce 114 results, cards spanning from 1960 through 2023, including parallel releases and autographed editions. A search of “Vin Scully” and the “ANN” qualifier, however, produces only two results.

Considering that Pittsburgh’s KDKA first broadcast a baseball game on August 5, 1921 (an event itself worthy of commemoration on a baseball card), it seems incredible how few broadcaster cards have been issued in the past 100 years. Indeed, utility infielder Tommy LaStella has had more cards issued since 2011 (586) than all of the Ford C. Frick Award winners combined (580).

1976 Fleer Official Major League Patches – Baseball Firsts, #6

Radio (Baseball Card) Pioneers

The 1933 Minneapolis Millers of the American Association were managed by future Hall of Famer Dave Bancroft and featured first baseman Joe Hauser, who clobbered an incredible 69 home runs that season. Although Wheaties is best known for its collectible cereal boxes, the company also promoted minor league baseball across the country and particularly in Minneapolis, hometown of parent company General Mills. That season, Wheaties issued a set of 24 postcards (4″ by 5-9/16″) featuring the players, manager, and for the first time ever documented, a team’s radio broadcaster.   

1933 Wheaties Minneapolis Millers Postcard

Jerry Harrington, dubbed “The Little Irish Tenor,” was a multi-talented performer for WCCO radio and was often called upon to sing and participate in dramatic productions for the station. In 1929, Harrington broadcast play-by-play accounts of the Millers’ away games from the sports office of The Star and beginning in 1930, was tabbed to broadcast both home games from Nicollet Park and the away contests. The 1933 Wheaties Harrington issue is his one and only baseball card.   

A second set of similarly designed and sized postcards were purportedly produced by Wheaties for the Seattle Indians in 1933; however, only five postcards from this set have been found so it is unclear whether they were ever released to the public. One of the cards that has surfaced, however, is that of Indians broadcaster Leo Lassen. Lassen was named the publicity director of the Pacific Coast League Seattle club in 1931 and began broadcasting games for the team that season. He was a mainstay radio voice of the Indians and Seattle Rainiers through 1958 and was inducted into the Washington Sports Hall of Fame in 1974. The 1933 Wheaties Lassen issue is his one and only baseball card.  

1933 Wheaties Seattle Indians Postcard (Test Issue?)

In 1938 Chicago’s Sawyer Biscuit company issued a set of 52 cabinet photos depicting Chicago Cubs and White Sox players available as a mail-in promotion. The set included Bob Elson, a tireless broadcaster who handled the home games for both the Cubs and White Sox from 1931 through 1942 for WGN radio.

1938 Sawyer Biscuit

TCDB also lists a second “broadcaster” card for Babs Gillen, but no example of the card has ever been found. According to some sleuthing by Pre-War Cards it appears that Delores “Babs” Gillen was Elson’s broadcast partner for certain radio programming, but she was not known to announce baseball games with him. Regardless, the Elson cabinet photo appears to be the first issue for a Major League broadcaster.

The Emergence of Baseball on the Radio

As of the 1940 Census, 28 million households in the United States (82.8% of the population) owned a radio and baseball owners began realizing that broadcasting games—both home and away—was a terrific way to promote live baseball at their respective ballparks, especially on the home front during World War II. Still, very few broadcaster cards were issued in the 1940s.

The Reds sold a boxed team card set in 1940 called the “The Cincinnati Reds by Harry Hartman, Radio Sports Expert” published by the Harry Hartman Publishing Company. Coincidently, Hartman was the radio voice for the Reds on WCPO and was entering his 13th season behind the microphone in 1940, a season in which the Reds won their first World Series championship since defeating the Black Sox in 1919. A card featuring Harry Hartman was included in his namesake set. 

1940 Harry Hartman Cincinnati Reds (W711-2), Harry Hartman

The 1940 Playball set included a “Former Major League Star” card for Gabby Street, who had last played for Yankees in 1912 (although he had given himself an at-bat as Cardinals manager in 1931) and last managed for the Browns in 1938. The final line of his biography on the reverse of his card indicated “Today, he is doing baseball broadcasting in St. Louis.” Street was eventually paired with Harry Caray in the Cardinals’ booth, and they worked together from 1945 to 1950.

The balance of cards for the 1940s belong to Oakland Oaks announcer Bud Foster, with a string of issues in each of 1946, 1947, 1948 and 1949 sponsored by either Remar Bread or Signal Oil/Gasoline. Foster was voice of the Pacific Coast League’s Oaks from 1946 through 1956, as the team won three championships during his run (1948, 1950, 1954). In 1985 Foster reminisced how ballparks in the old days had no radio booths for him on the road so he would just set up behind home plate, which left him vulnerable to bombardment by cushions, peanuts, and insults hurled by the opposing fans. Additionally, Mel Allen was featured in Yankees Picture Packs in 1948 and 1949, with seemingly indistinguishable photos.  

1946 Remar Bread Oakland Oaks

Video Killed the Radio Star

In 1950 approximately 9% of American households had a television, but by 1960 the figure had skyrocketed to 90%. Regardless, there were still just a smattering of announcer cards issued in the 1950s, even despite the rise of the national baseball card product offerings by Bowman and Topps that included non-players such as umpires and league executives.

In 1954, future Ford C. Frick Award winner Bill King was named fulltime sports director at KOLN and KOLN-TV in Lincoln, Nebraska and took over the play-by-play announcing duties for the Western League Lincoln Chiefs. Weaver’s Wafers were a potato chip brand that issued a set of cards for the Chiefs in 1954 that included a card for King that encouraged fans to follow the team on KOLN. Despite King having announced for the San Francisco Giants from 1958-1962 and the Oakland A’s from 1981-2005, the 1954 issue is the only card that appears to have been issued for the venerable broadcaster. The card itself is exceedingly rare and the distribution method is sure to send shivers up the spines of condition conscious collectors—the cards were affixed to the outside of the potato chip bags with staples!

1954 Weaver’s Wafers

Future Ford C. Frick Award recipients Russ Hodges (New York Giants and San Francisco Giants) and Lon Simmons (San Francisco Giants) both appeared on a number of team-issued cards at the end of the 1950s, but only in their capacity as broadcasters for the San Francisco 49ers football team. Simmons did not get a proper baseball card until 1999, the Giants’ final season in Candlestick Park. His famous home run call “Tell it Goodbye!” was a fitting farewell to the ballpark, where he had broadcast since the Giants first began playing there in 1960.

1999 Keebler San Francisco Giants, #27

The final announcer card issued in the 1950s featured Mark Scott, host of the popular Home Run Derby television show. The 1959 Home Run Derby baseball set contained 20 cards measuring 3-1/4” by 5-1/4” and included the participants in the game show filmed at Wrigley Field in Los Angeles. Scott died unexpectedly on July 13, 1960 from a heart attack and the show did not return for another season.

1959 Home Run Derby

Vin Scully and the Rise of the Beloved Broadcaster

The first TCDB entry for Vin Scully is the 1960 Union Oil 76 “Meet the Dodger Family” booklet, which he shares with Jerry Doggett. Scully’s first proper baseball card—a whopper at 4” by 6”—is the 1971 Ticketron Dodgers issue, which also happens to feature Jerry Doggett, with whom he worked from 1956 through 1987. All told, Scully is the leader of all broadcasters with 114 different cards listed on TCDB. Perhaps surprisingly, however, Scully did not make another appearance on a baseball card until 2004, when Fleer produced a 10-card “Greats of the Game” subset that paired announcers and players, such as Scully/Steve Garvey, Harry Caray/Ryne Sandberg, and Jon Miller/Cal Ripken Jr. Accordingly, the overwhelming majority of Scully’s cards were issued after he had already turned 77 years old.

1960 Union Oil 76 Meet The Dodger Family Booklets – Vin Scully / Jerry Doggett

Vin Scully’s first inning broadcast partner for the 1989 All-Star Game was former Chicago Cubs broadcaster (and newly former POTUS) Ronald Reagan. Reagan made a cameo on a recent Bo Jackson card, as a broadcaster.

2022 Topps Stadium Club Chrome, #95

Ernie Harwell is next on the list with 80 cards. Harwell is best known for his work for the Detroit Tigers  after stints with the Brooklyn Dodgers, New York Giants, and Baltimore Orioles. By the time his first card was issued in 1981, Harwell was already beginning his third decade of work as the Tigers’ main play-by-play announcer. Harwell holds the distinction of having been traded for a player when he was acquired by the Dodgers to broadcast in 1948 from the Class-AA Atlanta Crackers in exchange for minor league catcher Cliff Dapper. Harwell broadcast for the Detroit Tigers from 1960 to 1991 and 1993 to 2002. Detroit’s Wayne State University’s baseball team plays its home games at Harwell Field, named in his honor.     

1981 Detroit News Detroit Tigers

Harry Caray is third with 68 cards. Caray’s first known card is a playing card with a photo shared with another Chicago broadcasting legend, Jack Brickhouse, issued in 1985 (40 years after Caray broadcast his first game for the St. Louis Cardinals.) Caray popularized the live singing of “Take Me Out to the Ballgame” while a White Sox broadcaster and made the tradition so popular at Wrigley Field that a video of him signing the song is still played for the seventh inning stretch when the Cubs do not otherwise arrange for a celebrity to handle the honors. Perhaps Caray’s most interesting baseball card is his cameo on Michael Jordan’s 1995 Upper Deck, featuring a photo taken at Wrigley Field when the White Sox visited for an exhibition game against the Cubs on April 7, 1994.

1995 Upper Deck, #200

Mel Allen boasts 58 cards and was awarded the first-ever Ford C. Frick Award in 1978, along with Red Barber (the only year in which more than one award was given). Allen, a 1937 graduate of the University of Alabama Law School, immediately pursued a career in broadcasting and handled CBS radio duties for the 1938 World Series. He was hired as the Yankees’ play-by-play announcer in 1940 and saw 12 championship teams from his position behind the microphone through 1964. Allen eventually returned to the Yankees broadcast team in the mid-1970s, but it was his work with This Week in Baseball starting in 1977 that made Allen’s voice synonymous with Saturday baseball highlights to kids across the country. How about that?!

1948 New York Yankees Picture Pack

Rounding out the top five is Philadelphia’s Harry Kalas with 33 cards. Kalas first appeared on a Tastykake card in 1984, along with fellow Phillies broadcasters Chris Wheeler, Andy Musser and Richie Ashburn. Kalas began his broadcasting career in 1961 with the Hawaii Islanders and made his Major League announcing debut with the Astros in 1965. After moving over to Philadelphia in 1971, Kalas became a mainstay in the booth, working side-by-side with Ashburn until Ashburn’s unexpected passing in September 1997.

1984 Tastykake

Comprising some of the most popular men to ever call a baseball game, Vin Scully has a star on the Hollywood Walk of Fame (and a statue at Dodger Stadium cannot be far behind). Ernie Harwell has a statue at Comerica Park in Detroit. Harry Caray has a statue at Wrigley Field in Chicago. Mel Allen has a plaque in Monument Park at Yankee Stadium in New York. Harry Kalas has a statue at Citizens Bank Park in Philadelphia. A bust of Jack Buck is displayed outside Busch Stadium in St. Louis. And Bob Uecker (who has 23 cards for broadcasting and another 51 related to his role as a player) is honored with two statues at American Family Field in Milwaukee.

The Disconnect

By contrast, Denny Matthews has just two cards, despite having been inducted into the Royals Hall of Fame and having been in the Kansas City broadcast booth since the team’s inception in 1969.

2012 Panini Cooperstown Voices of Summer

Similarly, Jaime Jarrín, the Dodgers’ Spanish-language play-by-play announcer from 1959 through 2022 (also honored with a star on the Hollywood Walk of Fame) only has two cards.

2020 Topps Opening Day, Ballpark Profile Autographs

Felo Ramirez was the Spanish radio announcer for the Miami Marlins from 1993 until April 2017. His prior broadcasting work included calling Roberto Clemente’s 3000th hit, and Hank Aaron’s 715th home run. Despite his distinguished career, no cards of Ramirez have ever been listed on the TCDB. All three of these men are Ford C. Frick Award recipients. In fact, 36 of the 47 Frick Award winners have nine or fewer cards, with eight having none.

Card manufacturers are seemingly content to issue the same card with a border in every conceivable color combination. Allen and Ginter issues feature eggs, spiders, and even the Taylor Ham versus pork roll debate. Yet, broadcasters remain largely ignored.

2022 Topps Allen & Ginter

A closer inspection of the checklists for each of the broadcasters listed here quickly reveals that a large proportion of the most recent issues comprise rare, autographed cards or other limited releases for which photos are not even available.

The men and women who dedicate their lives to the craft—and provide the soundtrack for our collective summers—deserve more cardboard love. These amazing tributes by Mike Noren of Gummy Arts are a great start.

Mic drop.

Special Thanks:

Mike Noren of Gummy Arts graciously allowed the SABR Baseball Cards Committee to include images of his cards in this article, including the Bob Uecker card, which has never been shown publicly before.

Jason Schwartz and Nick Vossbrink for their typically brilliant guidance and support.

Notes:

TCDB is mainly crowdsourced and there are numerous examples of cards not marked with the announcer label or otherwise improperly classified. The numbers cited herein are as accurate as possible based upon the available information. Moreover, several broadcasters cover multiple sports and may have cards that are more properly classified as a football, Olympic or multi-sport issue. Regardless of sporting classification, all cards were counted, except for those individuals who were players and had separate playing-days cards issued. Playing-days cards were not included.

Sources:

http://www.digitalcollections.lib.washington.edu/digital/collection/imlsmohai/id/514

http://www.prewarcards.com/2016/11/02/1933-wheaties-seattle-indians-postcards-set-and-checklist

http://www.prewarcards.com/2017/05/26/1938-sawyer-biscuit-cabinet-checklist-babs-bob-elson-dolores-babs-gillen-1937

http://www.robertedwardauctions.com/auction/2018/spring/1495/1960-1961-union-oil-dodger-family-booklets-complete-set

http://www.census.gov/history/www/homepage_archive/2015/march_2015

http://www.guides.loc.gov/american-women-moving-image/television

http://www.baseball-reference.com

http://www.tcdb.com

John Gabcik, Bob Elson, SABR BioProject

Joseph Wancho, Gabby Street, SABR BioProject

“Became Entertainer After Radio Dare,” Minneapolis Star, March 8, 1930.

“Leo Lassen Named,” Bellingham (Washington) Herald, February 13, 1931.

“New Show at WCPO,” Cincinnati Post, April 16, 1940.

“New Sports Chief,” Lincoln Journal Star, May 9, 1954.

Charles Sarjeant, “The First Forty: The Story of WCCO Radio,” 1964.

Ed Schoenfeld, “Oaks Voice Recalls the Day Stengel was Knocked Out,” Oakland Tribune, April 7, 1985.

When Topps covers politics

One of the elements of Topps Heritage that routinely catches my eyes are the Heritage News Flashbacks. For a small insert set which is purportedly about the heritage year’s news highlights, I’ve found it to be an interesting window into what kind of things Topps considers mass-market newsworthy.

Given Topps’s coverage of the 1950s–1970s we have a lot of civil rights firsts,* a lot of space exploration, and a lot of Vietnam War related events. All things which are conceivably politically neutral. In many years though Topps also commemorates legislation and other political achievements. These were clearly highly political at the time but also frequently remain political even today. When I look through the insert checklists it’s these cards that catch my eye in the way that they have one foot in both “this is something worth commemorating” territory and “this is what people say we shouldn’t talk about in the hobby” territory.

*The number of “first black” or “first woman” events Topps chose to celebrate is both refreshing to see and an indictment of who has been traditionally allowed to succeed in our society.

Not only do these legislative inserts catch my eye but they frequently have an interesting context outside of the just the card. This 2009 card commemorating the 1960 Civil Rights Act for example came out the same year that Barrack Obama became the first Black President and the year that Congress authorized the Civil Rights History project to collect oral histories from people who were active in the struggle during the 1950s and 1960s.

The thing with these news flashbacks cards though is that they also tend to frame history as a series of accomplishments rather than a continuing struggle and discussion. Looking at this card gives the impression that we’ve achieved equality at the polls and that no further work needs to be done to maintain things let alone improve on them further.

In 2010 we have acknowledgment of how Washingon DC residents were disenfranchised through the 1960 election with a card the commemorates the ratification of the 23rd Amendment. It’s definitely a good thing that their presidential votes count now but the struggle for DC statehood and representation continued after this amendment.

In terms of the context of this 2010 card it’s important to mention DC’s statehood has been endorsed by multiple Presidents now and that there was a referendum in 2016 in which 86% of DC voters expressed a desire for statehood.

Skipping to 2012 and we find a card commemorating the US Government forcing the University of Alabama to integrate in 1963. This isn’t a legislative card but it positions the Federal Government overruling a state government both in the courts and via the National Guard as an inherently good thing.

In 2013 we pick up where 2009 left off with the Civil Rights Act of 1964. As with the 2009 card this states plainly that segregation is outlawed as well as discrimination against ethnic, racial, and religious minorities plus women. This card doesn’t note how the Civil Right Act of 1964 is what prompted Southern Democrats to switch parties and drastically rearrange the political geography of the United States.

Coming out in 2013 is kind of some amazing immediate context too. Between the Trayvon Martin murder which spawned the Black Lives Matter movement and the Fisher v U of Texas case that threatened to roll back Affirmative Action the discussion about how relevant the Civil Rights Act of 1964 still was and whether its protections were still needed make this card anything but politically neutral.

The 2014 card which commemorates the Voting Rights act of 1965 is the card which prompted this post. For Topps to publish this the year after Shelby v Holder feels almost like an intentional political comment. With a headline about securing voting equality despite the mechanisms for actually keeping voting equality having just been ripped out of the act this card reads almost as a eulogy for what was rather than a milestone that was reached.

The ensuing decade has confirmed my sense of it being a eulogy as we’ve seen increased attacks on voting access nationwide.

We’ll skip a few more years and land in 2017 with yet another Civil Rights Act, in this case 1968’s, which was in the news a bit that year. This act contains within it the Fair Housing Act which prohibits discrimination in both renting and sales. The list of protected categories started off as including just race, religion, and national origin but has expanded to include sex, disabilities, and children. In 2017 sexual orientation and gender identity were added to this list via the judicial system (but never got anywhere in Congress).

This act also included some anti-riot language which made it a crime to travel between states in order to participate in a riot. It was notably used on the Chicago Seven and came up again in the aftermath of the Unite the Right rally in 2017 in which the courts ruled that its language was over-broad.

While this isn’t a legislative card I’ve included the 2018 card of the 1969 Stonewall Riots because of how much of a lighting rod it would be in today’s political landscape. This is history—both from a Gay Rights point of view and the fact that Marsha P. Johnson was a black transgender woman—which is currently being actively legislated against in multiple states nationwide and Topps just had it as a card only four years ago.

This card also came out in the aftermath of the 2015 Obergefell decision which legalized gay marriage and resulted in years of stories of workers and businesses who refused to acknowledge those rights and insisted that their rights to discriminate were more important.

After having maybe one political card per year, Topps went a bit nuts in 2019 and released four of cards of  things the government did in 1970. Some of these like expanding voting access to 18 year olds don’t require much comment. Others like the PBS card are noteworthy in the timing of how free educational television was moving to streaming services with shows like Sesame Street only releasing new episodes through HBO Max.

The Earth Day and creation of the EPA cards though are fascinating to see in an age of runaway climate change, the complete abdication by the US Government to do anything about it, and the shortsighted focus on immediate profits over a sustainable world.

Way back in 1970 the government realized it had to do something about air and water pollution. But in 2019, in addition to global climate change, the Flint Water Crisis was entering its fifth year and China had stopped taking all of our recycling and there was zero political will to do anything about any of it.

Back to only one card in 2021 but it’s a doozy for a year which was threatening to roll back many of the protections that women fought for in the 1970s as Covid had a greater impact on women’s jobs and abortion is getting outlawed nationwide.

In many ways that the Equal Rights Amendment was even put up for ratification in 1972 is something that surprises me. At the same time, in 2021 the House voted to remove the ratification deadline and the Senate version of that bill has 52 cosponsors.

Which brings us to this year and the commemoration of the 1973 Endangered Species Act. I haven’t seen anything specific about it in the news this year but it does seem like we’ve spent the past decade opening up public lands for development at the expense of habitat and wildlife needs.

In any case it’s pretty clear at this point that the biggest habitat threat is climate change and while the explicit protections and goals of the Endangered Species Act are laudable a larger, more-global, solution will be required moving forward.

And that’s the list. When looked at together it’s easy to reach a conclusion that Topps thinks that discrimination based on race, nationality, and gender is bad, that protecting the environment is good, and that voting should be accessible to all citizens. But it’s also easy to reach a conclusion that Topps considers that all of that has been accomplished already and something we can look back upon and celebrate much in the same way the Major League Baseball commemorates Jackie Robinson as a way of ignoring its current track record on racial equity.

Tony C.

1967 Red Sox team-isssed

As many of you (fellow old people) know, 1967 is the year that changed everything for the Boston Red Sox, when black and white turned to color, the duckling turned into a swan, a team captured the heart of a region and never let go. 54 years and counting.

The fly in the 1967 ointment, and it’s a helluva fly, is the career-altering beaning of Tony Conigliaro on August 18. I came to the Impossible Dream a year or so later, age 7, when Tony C. was out of baseball, and the more I learned about him the more I struggled to wholly buy into the feel-good nature of 1967. How can the most “fun” season in team history be the one when the most popular player on the team got hit in the face and had his career and life derailed? While perhaps not quite at the “Mrs. Lincoln, how’d you like the play?” level, it is in the same area code.

1968 Topps

Although I started collecting cards in 1967, I became a baseball fan, a real day-to-day, listen-to-the-radio, check-the-boxscores baseball fan, in 1968. When I pulled Tony C’s Topps card (above) that spring I didn’t know that much about him, though I might have had his 1967 card as well. He never seemed to be in the lineup. Was he just not good enough?

The back of this card offers a clue: “Boston fans are hoping for a complete recovery for Tony in 1968.” I sought out a friend, three years older than me and a Yankee fan, for an explanation. “He was really good, but he didn’t make it back. He’s through,” he informed me.

So that was that. Whatever he was, I apparently had missed it.

I had missed a lot.

Conigliaro had grown up in Revere, East Boston, and Swampscott, Massachusetts all within a few miles of each other just outside Boston. I knew this area well–my parents both grew up in Lynn, right in the middle of these towns, and my grandparents and most of my extended family were still there. Conigliaro went to to St. Mary’s High, a parochial school in Lynn. For the rest of his life, all of these towns claimed him as one of their own.

So, let’s get to his cards.

1964 Topps

In retrospect, it is impressive that Topps chose to place Conigliaro on this card in 1964. Topps made a TON of “Rookie Stars” cards every year in the 1960s, stretching the notion of “star” considerably. In fact, they had two others that year for the Red Sox.

Of these six “Stars,” Jones had the second best career, lasting nine seasons mainly as a platoon or reserve infielder. Still, Topps’s one-for-six here is actually pretty good and they deserve credit for Tony C.

Conigliaro had played one minor league season, with Wellsville in the Single-A New York-Penn League, hitting .363 with 24 home runs in 83 games. Obviously a top prospect, but it was the low minors and he was just 18. Most observers were surprised he made the team, but Topps was ready with this card in the 3rd series.

And Tony hit right way. A home run in his first at bat at Fenway, he ended up at .290 with 24 home runs despite missing five weeks with a broken arm. Conigliaro began his career as a center fielder, but after a month manager Johnny Pesky moved him to left field and Carl Yastrzemski to center for the rest of 1964, a piece of trivia that may surprise many modern Red Sox fans.

It was a great year for rookies, and Tony Oliva fully deserved his Rookie of the Year award. But Conigliaro snagged a Topps trophy on his first solo baseball card.

1965 Topps #55

In 1965, the 20-year-old Conigliaro hit a league-leading 32 home runs. Before you scoff, understand that the 1960s were an extremely challenging time for hitters. The Red Sox were lousy in the mid-1960s, but the emergence of Conigliaro meant that they now had at least two good players (he and Yaz). It was a start.

Conigliaro was tremendously popular in Boston, especially with young people, more especially with young women. He “dated” a lot of these women, a pursuit which caused him to miss a few curfews and draw a few fines from his managers. He also dug rock ‘n roll records, and made several himself.

Early Conigliaro recordings

His musical tastes ran towards soft rock, which was surely part of zeitgeist in 1965. He didn’t write music or play any instruments (at least not for recording or on stage), but if you were looking for a Tom Jones who could also hit 30 homers, he was your guy.

There were rumblings among some of the older fans, people who told their own kids to turn down their Beatles records, that Conigliaro was a little too brash, a little too focused on his life outside of baseball, a little too-big-too-fast. But he was the most popular player on the team throughout the region. The generation gap was beginning to be an issue in the culture, and surely applied here.

And his popularity was beginning to expand beyond Boston.

1965 magazines

Conigliaro’s parents and two younger brothers, who lived right up the road, went to all the games and were around the team daily. On a couple of occasions Tony got in hot water for missing curfews, so his father took Tony in to speak with the manager–just as he would have when Tony was 12.

In 1965 baseball held its first-ever amateur draft, and the Red Sox’ first round pick was Swampscott High outfield star Billy Conigliaro. Younger brother Richie’s Little League team was presumably being scouted.

Heading into the 1966 season, Conigliaro was an established baseball star with a record contract, and still just 21 years old.

1966 Topps
1966 Topps
1966 Bazooka

The 1966 season was more of the same — 28 home runs, 93 RBI. The team had added Rico Petrocelli, George Scott and Jim Lonborg; still a ninth place team, but if you squinted you might have begun to see the start of something.

1967 Topps

Conigliaro was photogenic in the extreme and there are hundreds of great photos of him from this period, but there is a sameness to his Topps baseball cards. His 1965 card is the only flagship card where he is not simply posing with a bat, and only the 1969 card can be said to feature the bare makings of a smile. Considering the degree of his popularity, and his obvious charm, its too bad Topps never got a great photo.

Early last year I finally finished the 1967 Topps Red Sox sticker set, with the “Tony Conigliaro Is My Hero” being my 33rd and final card. It is not the most attractive set in the world, or even particularly desirable unless you are a collector of a certain age who grew up in New England. Topps put out two “test” sticker sets that season, for the Red Sox and Pirates, and they share a simple design. I assume they “failed” their test, since Topps never marketed stickers like this again, but they are popular today because (a) the Pirates set has two Roberto Clemente stickers, and (b) the Red Sox team became Boston’s most beloved of the 20th century and arguably beyond.

When Conigliaro was beaned, the Red Sox were in their first pennant race in 17 years and Conigliaro might have been on his way to his best season. He had missed time because of military duty but still started the All-Star game (he played all 15 innings–it was a different time), and was hitting .287 with power when he got hurt. He missed the rest of the pennant race and the World Series. He might have helped.

1968 Sports Illustrated Poster

Tony C showed up to Winter Haven in February 1968 fully expecting to play. He hit well for a couple of weeks, but struggled late in March and went to back to Boston to see an eye specialist. The news was stunning: he had lost most of the vision in his left eye, and his career was likely over.

A few months later is when I came in, as I began my own crazy baseball fan journey and wondered who this Conigliaro guy was.

Throughout the summer and fall there was occasional news. Maybe his eye would get better, maybe he’d become a pitcher, maybe he’d just manage his swingin’ night club, maybe he’d be a rock ‘n roller full time. His replacement in right field–Ken Harrelson — hit 35 home runs and led the league in RBI. We missed Tony, but had we found his statistical twin?

1969 Topps

The next spring, my first experience anticipating a season as a full-time fan, Conigliaro came back. Which was, I assure you, absolutely bonkers. This was the biggest baseball story of my childhood, full stop. Still immensely popular–he lived nearby, his brother was a hot prospect, his family was in the paper every day–his eyesight had apparently recovered, at least enough to hit. He was back in the lineup.

1969 Boston Herald Traveler newspaper

He hit a home run on opening day in Baltimore, on his way to several Comeback Player of the Year awards. A couple of weeks into the season, the Red Sox traded Ken Harrelson to Cleveland–feeling they had more than enough power now.

I attended my first big league game on June 22, an extra-inning loss that featured back-to-back homers by Petrocelli and Tony C. For me, this was no longer a tragic story–he was a baseball hero, hitting home runs.

Tony was a big national story, likely even bigger than he had been before he was beaned. He wrote a book, and he was back on newsstands.

As a young Red Sox fan, I can’t overstate how amazing and thrilling this all was. His season (20 homers, .255) was a bit down from his pre-injury form, but he was still just 24 years old and the sky once again seemed to be the limit.

1970 Topps
1970 Team Issued

The best Sporting News cover in history:

April 11 1970 Sporting News

This magazine cover hung on my wall in 1970, and, not gonna lie, it’s still there.

Tony appeared to come all the way back in 1970, hitting a career-high 36 home runs and driving in a career-high 116 runs (second in the league). If that weren’t enough, brother Billy took over left field in mid-summer, moving Carl Yastrzemski to first base. The Conigliaros hit 54 home runs between them, setting a new record for teammate brothers.

1971 Topps

All of this turned out to be a mirage. We later learned that the sight in Tony’s left eye had not really come all the way back, and in fact it was occasionally quite poor. He was playing with one good eye.

In October of 1970, the Red Sox made a six-player deal with the California Angels that sent Tony out west. (Did they know something?) I was just about to turn 10, and this was a devastating gut punch, as big as I have ever received not counting, well, … never mind about that.

Topps had plenty of time to ruin their spring training baseball photograph with a blackened hat.

1971 Topps

As this is supposed to be a baseball cards blog, and the above is Tony’s final flagship card, I am going to end my narrative here. For Tony C, there was a lot of heartache to come, setbacks atop setbacks, so if you are up for it you can check out SABR’s biography. He was dealt many tough hands.

Needless to say, Conigliaro has remained an extremely important figure in Red Sox history. There is an active movement to retire his #25, a movement I support. For fans who came along later, his story begins with the record book, with Conigliaro’s modest 166 home runs and 12.4 WAR. I don’t really have an answer for that, other than to promise you that he was a big f**king deal, whose career and life never recovered from August 18, 1967.

Conigliaro pinbacks

The Many Faces of the “Topps” 1954 Mickey Mantle

The steady stream of Mantle Topps Project70 card creations, along with the release of the Topps 2021 Mickey Mantle Collection card set, and the recent works of art from Lauren Taylor, MissTellier, and Daniel Jacob Horine have brought to the surface several memories of baseball games involving my childhood hero.

The good memories include attending my first major league game at a packed Fenway Park on September 24, 1961, with my father hoping to see Roger Maris hit home run number 60 to tie Ruth. I also got to see Mantle play at Yankee Stadium when my aunt and uncle took me to a daytime double header in 1963. As good as those memories are, the one that I can recall most vividly is from a close encounter with Mick at the end of his career in 1968. On that day Mantle, only an arm’s length away, sat behind a closed window on the team bus outside Fenway Park and ignored my pleas for an autograph.

Besides the trip down memory lane, the recent uptick in Mantle activity also caused me to splurge on a piece of Mantle memorabilia from 1954 with a Topps tie-in that I have had my eye on for some time.

Since this piece of memorabilia involves baseball cards, I did some research on interpretations of Topps 1954 cards (With Bowman having signed Mantle to exclusive card contracts in 1954 and 1955 kids had to wait until 1956 for number 7 to appear on a Topps card again).

There are plenty of roll your own “Topps” 1954 Mantle cards available, some with interesting backstories, and the number continues to grow with two additions in 2021.

Upper Deck 1994 – All-Time Heroes Card

In 1994 Topps released the 1954 Archives set that included nice reprints of the original ’54 cards on thick glossy card stock along with “new” cards of players that did not appear in the original set. Topps did not release a “new” Mantle card in 1994, but Upper Deck did release one as part of its All-Time Heroes set since it had an exclusive contract with Mickey. The Upper Deck ’54 is considered a “short print” and current prices on eBay range from $40 – ungraded to $149.99 – graded.

Upper Deck 1994 All-Time Heroes – Mickey Mantle Card

Topps 1954 Style Mickey Mantle Cards

Topps issued 1954 style Mantle cards in 2007, 2011 and 2012. This year they have also released two more 1954 style cards. One as part of the Project70 series and the other as part of the 2021 Mickey Mantle Collection set.

The image on the front of the card Topps 1954 style Mantle for the 2021 Mickey Mantle Collection set is derived from the William Jacobellis black and white photo of Mantle from the 1951 season. This photo was also the starting point for the front of 1952 Bowman Mantle card.

Topps 1954 Style Mantle Card from the 2021 Mickey Mantle Collection set – Front

Unfortunately, the Topps research staff were asleep at the switch and the back of the cards display Mantle’s 1955 stats instead of his 1953 stats. Does this make it an “error” card?

Topps 1954 Style Mantle Card from the 2021 Mickey Mantle Collection set – Back

The Topps Project70 1954 style Mantle was created by CES.

Topps Project70 1954 Style Mickey Mantle by CES

Bob Lemke – 1954 Topps-style Mantle Card

My favorite 1954 Topps-style Mantle card is the one designed by Bob Lemke, the founding editor for the Standard Catalog of Baseball Cards, who passed away in 2017.

In one of his blog posts that can be found here, Bob provides details on the origins of all the elements used in his Mantle card.

1954 Sports Illustrated Mickey Mantle

I have been looking for a reasonably priced – Sports Illustrated – second issue – in good condition for some time and recently found one on eBay. I knew that the second issue contained a foldout section with a “missing” 1954 Mickey Mantle card.

Foldout of Yankees Cars from 1954 Sports Illustrated Issue #2

Sports Illustrated used a beautiful black and white photo taken by George Silk for the card. The same photo was also used by Sports Illustrated for the cover of its August 21, 1995, issue that was published days after Mantle passed away. Weakened by the onslaught of new Mantle material released in 2021, I clicked on the Buy It Now button and purchased the 1954 Sports Illustrated issue.

1954 Sports Illustrated Mickey Mantle Card – Front
1954 Sports Illustrated Mickey Mantle – Back

Since they don’t teach this style of writing in journalism classes anymore, I will close with an excerpt from the Sports Illustrated article that accompanied the foldout of the cards.

“Topps Chewing Gum, Inc., one of the leading gum-and-card concerns, issues an average of 15 cards per team, and this average holds for the Yankees. The 15 Yankee cards in Topps’s 1954 series are reproduced front and back on color on the following foldout. They are, of course, prize items. But SPORTS ILLUSTRATED has added prize items of its own to fill out the Yankee squad to full strength: black-and-white “cards,” front and back, of those Yankees for whom Topps – for one good reason or another – did not print cards. The result is a collector’s dream: 27 Yankees, a collection almost beyond the highest hopes of the most avid gum-chewing, card-collecting boy.”

A Quixotic Quest

Recent trends in the baseball card world have caused me to step aside for the time being. Vintage cards, at least the years I might be interested in targeting, have become too expensive, and recent cards no longer cater to the childlike fun that drew me to the hobby as a youngster. I concede that Vincent Van Gogh would have made fine artwork if asked to use a 2.5 x 3.5 inch canvas, maybe even a classic “card” of Jackie Robinson, but (a) why would we ask him to do this, and (b) how would that help 10-year-olds to fall in love with the game?

So now what?

In recent years I have been very slowly working on completing various oddball sets from my childhood, especially Topps inserts or standalone offerings. The first inserts I remember encountering were the 1968 game cards, which Topps included in 3rd series packs. I’ve written about these cards before. They were fun and attractive, but very much treated as an “extra” in the pack, more important than the gum, but less important than the five included base cards. No one traded their “real” Willie Mays card for his game card.

In 1969 Topps produced two very popular inserts, one a black-and-white deckle edged card, and the other a color decal (which could be peeled off and affixed to another surface). Both very fun extras.

In 1970 Topps replaced their long-standard 5-cards-for-a-nickel packs with 10-cards-for-a-dime. This might seem a trivial difference, but for those of us with a 25 cents/week allowance, it required complex budgeting.

Perhaps feeling somewhat guilty, Topps placed three different inserts into packs throughout the summer. Although there may have been regional scheduling variations, in my neck of the woods Topps used posters in series 1/2, scratch offs in series 3/4/5, and story booklets in series 6/7. I hope to write about all of them in more detail soon, but for today I will focus on the scratch offs.

The 1970 Topps scratch off set consisted of 24 cards, picturing a player from each of the 24 teams.

When folded, the photo of Yaz is the “front”, the scoreboard and rules are the “back”. When unfolded, the game is revealed.

If you follow the rules your card might look like this around the sixth inning.

Truth be told, there are *lot* of problems here.

  1. If you actually play the game, your hands will be blackened by the third inning. Even as a nine-year-old, this was annoying. What if you had to touch your “real” cards?
  2. Once the game is played once, the card is useless. With the 1968 game cards you could collect a big stack (doubles are useful), and play the game over and over.
  3. The scratched “card” looks awful. (This point might be up for debate. I know that @vossbrink, for example, likes checklist cards that have been used for their intended purpose. This is a respectable point of view, and might apply here.)
  4. Even fresh out of the pack, the row on the seam (see picture) was difficult to scratch and read.
  5. Not that kids cared at the time, but the cards were often misaligned or poorly cut.

Although I said above that the players represented each of the 24 teams, the team name is not actually listed–this is just something you would figure out if you placed them with their real team. Presumably “Red Sox” is not specified because Yaz is supposed to be the captain of *your* team. Nonetheless, the players chosen are clearly supposed to stand for the 24 major league teams.

McCarver and Allen played for the Cardinals and Phillies, respectively, in 1969, but were traded for each other (along with several others) in October. Since they appear hatless, and since they both appeared on cards labeled with their new teams in the flagship set, we can assume that these are cards for the Phillies (McCarver) and Cardinals (Allen).

Mike Hegan shows up wearing a Seattle Pilots hat, consistent with Topps use of the Pilots team throughout the summer (though they moved to Milwaukee prior to the season). For Yastrzemski and the other 20 cards the real-life team is obvious.

A discerning observer in 1970 (which, if we are being completely honest, I was not) would have recognized the scratch off set as an uninspired, even lazy, effort by Topps.

But … things would soon get *less* inspired.

In 1971, Topps was fresh out of ideas and chose to use the scratch offs as an insert again. Not just the concept — they used exactly the same players, with identical fronts and backs. The only difference is that the background color on the inside is red instead of white. (One wonders why they even bothered to change the inside?)

There were real-life player shifts that upended Topps’ team symmetry. Dick Allen had been traded to the Dodgers and Luis Aparicio to the Red Sox (changes reflected in the flagship set), which gave each of those teams two “captains” in the 1971 scratch off set. Mike Hegan still donned his Pilots cap, now more than a year after the team’s demise.

Of course, the team names were not listed on the “card”, there was no checklist, and the one-card-per-team rule was not stated anywhere. So, says Topps, “where is the lie?”

But, you might be thinking, “who cares if every team gets a card?”

For one, Topps very clearly cared. In all of their insert sets in the late 1960s and early 1970s they made sure to have least one card for every team. I assume that the people at Topps thought that kids in Cleveland would like seeing one of their heroes on a 1968 game card (Steve Hargan!), and that Seattle tots would get a kick out of seeing a Pilot on a 1969 deckle-edged card (Tommy Davis!). For kids who rooted for other teams, it gave these little sets a bit of character. The lesson we learned, in cards and in life: not every player, or person, is a Hall of Famer.

In 1970, Topps’ took this honorable stance one step further. For the three 1970 inserts sets I mention above, there were 24 cards in each set, one per team, and Topps used 72 different players.

Topps deserves a great deal of credit for doing this, for balancing the top-flight stars between these three sets, but also for serving children across the land. Isn’t that, I asked plaintively, the point of all this? Future Giants collectors hardly needed another version of three Hall-of-Famers to be, but look at those Angels, or those Brewers, or those Padres. Well done, Topps.

The actual point of all of this is to celebrate that I recently completed my 1970 and 1971 scratch off sets (my final card was the 1971 Stargell). This was more challenging than you would think because most dealers have no idea what the difference is between the two sets, so if you order something listed as a 1971 Aaron you might end up with the 1970 Aaron when the mail comes. Also, eBay listings will not reveal that the inside has been scratched so you really need to see an image for both the inside and outside, and dealers are occasionally annoyed when you ask for this. One person asked, in obvious exasperation , “does it really matter?”

Then once you get all the cards, you might put them in nine-pocket sheets and discover the two sets now look identical. Are you really going to pull out the card, unfold it, and stare lovingly at the black-on-red or black-on-white insides? Call me unromantic if you must, but I suggest that you are not going to do this.

Frankly, there is no good reason to collect either set, let alone both.

Except this. These “cards” were placed in packs in 1970 and 1971, packs that I opened, packs that I loved, packs that made my day on more than one occasion. They remind me of being 9 years old, when baseball cards were everything to me, and when Topps seemed for all the world to be focused on the needs and desires of me and fellow 9 year olds throughout the land. That version of me is gone, and so is that version of Topps.

But with these silly little scratch off cards, 48 in all, I can pretend that we are both alive and well.

And for that reason alone, I have no regrets.

Did Fleer hate the Dodgers?

I probably spent more on packs in 1985 than any other year, and the reason was simple: Dr. K.

Topps, Fleer, Donruss, Leaf, O-Pee-Chee, Donruss Action All-Stars…if Doc was in it I was buying it, and I wasn’t just after one of each card. I was an absolute hoarder that year. In the case of Donruss, it meant I could put together the Lou Gehrig puzzle many times over, and in the case of Fleer it meant I had a ridiculous number of these.

The Fleer team sticker insert had been a fixture in packs since 1982 and even pre-dated Fleer’s (modern) re-entry into the baseball card market, serving as a standalone product in 1980 and on and off years prior to that. Team stickers were even a part of Fleer’s 1960 and 1961 Baseball Greats sets.

What made the 1985 inserts unique was not just that they featured fairly authentic looking team jerseys but also that some of the jerseys bore the uniform numbers of star players, for example Frank Robinson and Johnny Bench.

Here are two others you can quickly identify.

And two others unlikely to give you any trouble.

In all, fourteen team jerseys had uniform numbers, the other twelve being blank like the Red Sox one that opened this post. That five of the jerseys would belong to Hall of Famers, three being the face of the franchise, and another would belong to presumed top shelf Hall of Famer Pete Rose suggests at least some intentionality in selecting these numbers.

One might even add to these “chosen six” this more recent Hall of Fame inductee from the Cardinals and the only MVP (to that point) in Texas Rangers history.

After that, the number assignments become more perplexing. How I would have loaded up on Mets stickers had they featured Doc’s 16 or even Darryl’s 18. Instead, Fleer packs gave us either Joe Torre or Little League me!

Where I would have loved to see Rod Carew and Dave Parker, Fleer delivered Dan Ford and John Candelaria.

In place of Alvin Davis and Andre Dawson, we got Jerry Narron (or A-Rod pre-rookie!) and Doug Flynn.

By far the strangest jersey belonged to my hometown Dodgers, where I would have killed for a 6, 34, or 42. Instead Fleer threw the ultimate curve ball and went with…

80??

Apart from Spring Training, this is a number no Dodger has ever worn. To date, it’s a number that’s only appeared twice in MLB, once with the Twins and once with the Pirates. Current Dodger stars Kenley Jansen (74) and Dustin May (85) are somewhat nearby, though neither was even born when the sticker came out. Curiously, Hall of Famer Ducky Medwick wore 77 with Brooklyn in 1940 and 1941.

So why 80?

To this day I still have no idea how the Dodger sticker ended up with such a strange number. Even if Fleer had someone choosing numbers at random, I imagine the range would have been 1-50 or so. Could it be a nod to the ’80 All-Star Game hosted at Dodger Stadium? Could it be a tribute to the final year of Fleer’s sticker-only packs?

Both theories seem extremely unlikely. At this point, I have to wonder if someone at Philly-based Fleer carried a grudge from the 1977 and 1978 NLCS all the way to the sticker factory.

“Take that, Dodger fans, no Garvey jersey for you! You get an 80 LOL. Oh, and who won the World Series that year? We did, that’s who! We did!”

It’s a paranoid theory, but what else you got? Philly sports fans…God bless ‘em!

Author’s note: If you don’t already know the story of Upper Deck hating the Dodgers, check which team got card 666 in their first five sets!

On thinking about what makes a card a card

One of the few editorial positions we have on this blog is a very catholic stance toward what counts as a baseball card. We’ve published posts about photos, toys, games, stamps, coins, etcetera, all of which serve to flesh out and describe the way that we collected cards. We’re not interested in being gatekeepers for what cards are. We’re interested in use and how cards relate to our fandom and interest in the game itself.

All that said, the discussion about what constitutes a card is one that comes up periodically on Twitter or on here.* It’s a fun discussion to have since we all have very different ideas** which in turn impact our collections and interests. I enjoy taking part in these discussions but I really love just watching them since the criteria people bring up have turned out to all over the map.

*Probably also in the Facebook group but as I’m no longer part of that website I’m unable to confirm as much.

**Quite similar to the “what constitutes a complete set” discussion we had earlier on this blog.

We all, of course, have significant agreement on what a card is. But there are so many variables where an item can deviate from being a card™  that I found myself creating a taxonomy of card attributes. Looking at cards with these attributes in mind is something I’ve found helps me understand why my gut reacts to different products the way it does.

This post will explain my thinking and hopefully help other people put words to things their guts have already intuited. Again, this is in no way intended to be a gatekeeping thing. We all have different reactions to which attributes we care about and where on the spectrum something stops being a card. But if the Twitter conversations have taught me anything it’s that being our most interesting conversations are when we’re being positive about our definitions rather than negative about someone else’s.

Material

We’ll start with the obvious and discuss the material of the card. Obviously the expectation is that they be made of cardboard. They are called “cards” after all.

But cards have never been limited to just that. From the silks and blankets in the pre-war era to the plastic, metal, and wood releases of the modern era we’ve always had cards that weren’t made of cardboard. We’ve had stamps, stickers (some made of cloth), rub-offs, rub-downs, and decals as well.

Even in the cardboard/paper realm there’s also a discussion with having about the thickness of the paperstock. We’ve had posts on the blog about cards printed on newsprint and cards which are almost a quarter of an inch thick.

Size

In general tobacco-sized to 3.5″×5″ seems to have a consensus as being a card. But what about 5″×7″ or 8.5″×11″? What about minis and micros that are smaller than tobacco cards? What about posters and pin-ups?

A lot of this comes back to storage concerns and the way many of us use binders and binder pages to organize our collections. But it’s more than that too. For most of us, “card” indicates something from the business card to postcard size and anything beyond that becomes something else. Too small and the card starts to feel insignificant. Too large and it becomes something else—a photo, a poster, a flyer.

Form

This is sort of related to size but refers to non-rectangular items like discs and diecuts but also encompasses folders, booklets, and pop-ups as well as  coins, poker chips, and buttons. Many of these are binderable. Just as many lose what makes them distinct and interesting as soon as they get bindered.

The items which aren’t binderable at all are especially interesting here. Things like the 1957 Swift Meats diecut paper dolls or those Topps 3-D Baseball Stars from the 1980s are clearly intended to be like cards but do not fit into any standard card storage or presentation systems.

Content

The question of what makes a card a card is more than just the physical description of what it’s made of and what shape it is. What it actually depicts is also important. Yes, picture on the front, stats/bio on the back is the expectation. But there are a lot of cards out there which don’t do this.

We’re not just talking about blank backs either although those are definitely relevant to this category. Backs that are advertising, common designs, or just a player name are all part of this. The same goes with fronts that depict a generic player instead of someone specific.

And for my money, all the more-recent relic, autograph, or online cards with backs that are functionally blank fit in here as well. I’ve seen way too many people refer to them as “half a card” to not mention them.

Release

No images for this section because it’s not something that can really be depicted visually. Traditionally, cards are part of a set and are released in either packs or complete sets. Cards that exist by themselves without the context of a set or the lottery of a pack stray into a grey area. This is something that’s really been pushed into new territory with online releases and the way Topps has in many ways optimized its distribution around selling and creating individual items on demand, but the idea of one-off card releases has been around a long time.

There’s also the discussion here about what connotes a set—both in terms of size and how things are numbered. At what point does a release of cards become a “set”? If something is unnumbered or only has a weird alphanumeric code on the back does that mean that it was intended to be collected by itself?

Case Studies

Why do I bother thinking and categorizing different attributes? Because as I watch the discussions it seems that most of us tolerate a certain amount of variance in one or two categories as long as the others remain “standard.” So let’s dig in.

This slideshow requires JavaScript.

Let’s start with 1969 Topps Deckle Edge. These are pretty clearly cards but they serve as an example of something that sort of fails one of the categories because the backs are non-existent. But as you move from card size to 5″x7″ to 8″x10″, more and more people switch from treating them as cards to treating them as photos.

Or look at Broders. They’re generally “backless” but they also start to deviate from the expected release method.* They consist of small checklists and were generally not released the same way most cards are. Art cards and customs fit in this area as well. Move up a size in this area and we have things like team photo postcards. Change the paper stock and we end up in Jay Publishing land. At some point things stop being a card for a lot of people**

*There’s also something to be said about the licensing stuff but I’ve not heard anyone claim that Panini or other unlicensed logoless cards aren’t even cards.

**Although we still collect them and cover them on this blog.

The one that’s sort of stumped me in my own collection are the Upper Deck Heroes of Baseball stadium giveaways from the early 1990s. Despite being letter-sized and blank-backed, because they’re cardboard and manufactured by Upper Deck they physically feel more like cards than a lot of the posters that Topps has folded up and inserted in packs over the years.

At the same time, since they were distributed via stadium giveaway and do not function as part of a set. They’re also functionally distinct from those late-60s, early-70s posters that were issued in packs and formed part of a distinct set.

But I could go on and on. As stated initially, the point of this post isn’t to provide a definitive answer or even an official opinion. Instead I hope that organizing my thoughts about the different ways we evaluate cardness is helpful to other people as I’ve found it to be for my own thinking.

Dick Allen and the Very, Very, Very Useful Photo

In the summer of 1985, Pete Rose was inching closer by the day to breaking Ty Cobb’s all-time hit record of 4191. My friends and I made a five-dollar bet, the winner of which would be whomever among the three of us could compile the most different Pete Rose cards by the time he broke the record. 

1982 Topps Kmart Pete Rose card nos. 24 and 44.

A few years earlier, Kmart issued a small boxed set that reprinted the Topps card for each player who was awarded a league MVP award from 1962 through 1981, in honor of the store’s 20th anniversary. The set was one that had collected dust on card dealers’ tables for years, eschewed by collectors (especially me) who viewed the set as a box of reprint trash. 

For purposes of winning a bet, however, the Kmart set was golden (especially in the days when there were not 500 different cards of every star player printed each year). I knew that Rose would have a Kmart card for his 1973 MVP award and was pleasantly surprised to find the set also included a highlight card, which commemorated Rose having eclipsed Stan Musial’s all-time National League hit record on August 10, 1981. These two Rose cards helped push me over the top. That we were betting on Pete Rose at the same time he was betting on baseball is just a fun coincidence.

An unintended consequence of buying the Kmart set, however, was actually enjoying the remainder of the cards. One that struck me in particular was the 1972 Dick (“Rich”) Allen card because it was, quite frankly, a strange profile view so unlike the standard poses and action shots that Topps typically used. I knew this was a real card I needed to have.

1982 Topps Kmart no. 21; 1972 Topps no. 240.

The oddity of the photo used on the 1972 card was highlighted when researching the appearance of mustaches on baseball cards, which culminated in this ground-breaking SABR Baseball Cards Committee article. Allen was identified as having been the first ballplayer to appear on a Topps issue sporting a mustache in his 1971 high-number Dodgers card. 

Which one of these is not like the other? 1971 Topps no. 650; 1972 Topps no. 240, 1973 Topps no. 310.

As a member of the White Sox in 1972, Allen slashed .308/.420/.603; led the American League with 37 home runs, 113 runs batted in, and 99 walks; and led all of baseball in facial hair with his trademark mustache and pork chop sideburns. Curiously, however, the 1972 Topps card depicts a youthful, clean-shaven Allen. The 1973 issue corrected the incongruity and featured Allen’s hirsute silhouette, still discernible despite his face having been obscured by shadows.             

As Tim Jenkins will attest, Topps made a habit in the 1960s and 1970s of using the same photograph of a player across different issues. The 1972 Dick Allen is no exception in that the same photograph was used for his 1970 issue, while Allen was a member of the Cardinals.

1970 Topps no. 40; 1972 Topps no. 240.

Thanks to some airbrush magic, the photo was purposefully vague in its identification of a particular team, but was happily consistent with Cardinal red and the White Sox color scheme of the time.

It appears, however, that this photo was actually taken while Allen was a member of the Phillies. The clean-cut photo of Allen used in 1970 and 1972 also appears to have been used as the basis for the 1965 Topps Embossed Dick Allen card, which would date the photo to 1965, or earlier, and confirms it was used by Topps to depict Allen on three different teams across eight different seasons.  

These all appear to be the same photo. 1965 Topps Embossed no. 36; 1970 Topps no. 40; 1972 Topps no. 240.
1965 Topps Embossed superimposed on 1972 Topps. Nearly a perfect match but for the length of the bill.

Dick Allen and Pete Rose may never have been teammates but they certainly share a sacred bond as members of the Kmart boxed set.

Postscript

The 1965 Ernie Banks Topps flagship card featured a profile pose. Similarly, it appears that this same photo was used as the basis for Banks’ 1965 Topps Embossed issue and helps to document that the Topps embossing process included trimming the length of the ballcap’s bill so the image would fit more comfortably onto the more slender card.  

1965 Topps Embossed no. 58; 1965 Topps no. 510.
1965 Topps Embossed superimposed on 1965 Topps. Again, nearly a perfect match but for the length of the bill.

Juan’s Double Prints

In several previous posts (too many for most of you!), I have highlighted Topps’ tendency to recycle photos.  The Major League Baseball Players Association boycott of Topps in 1967-68 exacerbated this practice, but earlier examples abound.  My latest obsession is focused on the 1960s cards of Juan Marichal.

In either 1960 or 1961, a photo session took place in San Francisco at Candlestick Park, which opened in 1960.  The photographer captured three different poses of Marichal.  The photos are distinctive due to Juan’s white undershirt.

Since the undergarment does not have a collar, it appears to be a rubberized jacket seen frequently on vintage cards whose photos were taken in spring training.  The shirt was designed to help “burn off” fat accumulated over the winter. However, in this instance, the slender Dominican is undoubtedly using it for insulation, to ward off the Arctic like conditions at Candlestick Park. Also, it is a good bet that Marichal was not starting that evening.  The white sleeves would have been deceptive to the hitters.

The first use of the white sleeve photos shows up on Juan’s 1962 card. He is shown with his arms above his head.  1963 has Juan in a slightly turned stretch position.  The small black and white photo on the 1963 card reuses the 1962 picture.

In 1964, the third pose is used.  This straight on shot turns up on Juan’s “Stand Up” card as well.  The 1962 image makes a comeback on the Pitching Leaders card, while the 1963 Topps pose is used on the Wheaties Stamp.

Topps was far from done using the photos.  The 1964 image turns up on the 1968 checklist as well as Juan’s Bazooka cards from 1965 and 1968. Meanwhile the 1963 Topps pose turns up on the 1967 checklist and 1965 Pitching Leaders card.

We are not done yet.  The 1962 photo spans the decades and appears on the 1970 Pitching Leaders card.

Sometime prior to 1965, Topps snapped three additional photos, probably in spring training.  Although it is hard to prove definitively, the pictures were probably taken at the same time, due to the mock turtleneck undershirt in all three.

Topps will recycle two of the three portraits.  Juan’s partially turned headshot is found on the 1965 card, the 1966 ERA Leaders, the 1967 ERA and Pitching Leaders cards, and the 1967 poster insert. The same image returns on the Deckle Edge insert in 1969.

The second photo, depicting Marichal holding a ball, is used on the 1964 coin insert and the 1966 Bazooka.

The third image may be the best of all.  The 1964 “Giant” shows a smiling Juan.  I could not find another instance of this one being reused.

Topps put out the recycling again, using a newer photo taken a Candlestick.  It is used on the 1967 and 1968 cards, the 1969 Pitching Leaders and the 1969 and 1970 Transogram.

Of course, Juan Marichal is not unique in having reused images.  The League Leader cards have many duplicate images of star players.  I still find it interesting that an image can show up eight years after it first appeared.

Dick Allen: A Chicagoan Remembers

In the late 1980s, Dick Allen took part in an old-timer’s day event in St. Louis that featured such greats as Bob Gibson, Lou Brock, Curt Flood, and others, including Negro League immortal Cool Papa Bell. Afterward, Allen excitedly related a conversation that he had with Bell. “He said I could have been one of them,” Allen recalled. “He said I had power and I could run, the two most important requirements in Negro League baseball. It’s funny. Back in their day, the Negro League players all wanted to be big leaguers. They felt deprived because they could never get in. And there I was, in my day, a big leaguer who felt like he lost out because he never got a chance to play in the Negro Leagues.” Dick Allen, Negro League immortal? It’s easy to imagine. If Allen had spent his career in the Negro Leagues—playing in a league full of people who could relate to the sort of trials Allen hadexperienced since birth—Dick’s life might have been quite a bit less stressful. But the rest of us would be the poorer for it.        

When the Chicago White Sox acquired Dick Allen from the Los Angeles Dodgers in December of 1971 (for Tommy John, an outstanding pitcher, and scrub infielder Steve Huntz), I was one of many excited—and apprehensive—Sox fans. Allen was well-known for his prodigious talent with the bat, but the White Sox would be his fourth team in the last four seasons. Bill James described Allen as “the second-most controversial player in baseball history, behind Rogers Hornsby,” and it’s an apt comparison. While continuing to excel on the field, Hornsby had been shuffled from the Cardinals to the Giants to the Braves and then to the Cubs between 1926 and 1929. For Allen, it was from the Phillies—where he had been the first Black star for a franchise with an ugly racial history—to the Cardinals, the Dodgers, and finally the White Sox.

“Allen was labeled baseball’s biggest outlaw,” wrote Tim Whitaker, who collaborated with Dick on Allen’s wonderful autobiography, Crash: The Life and Times of Dick Allen. “He was undisciplined and outspoken, a free spirit who abided by no rules. He was accused of missing curfews, skipping spring training, drinking on the job, getting high, fighting with teammates, having managers fired, and even doodling cryptic messages on the infield dirt. He never did want to be bothered with sportswriters. He was as enigmatic as he was recalcitrant.”

Some of those accusations were true; many were not. As for Allen’s problems with sportswriters, how would you feel about people who refused to address you by the name his family had called you since birth? “Don’t call me Richie,” he would say. “My name is Dick.” But until he got to Chicago, he was “Richie Allen,” or sometimes “Rich” to writers and team officials and even on his baseball cards. (“Bob” Clemente could undoubtedly relate to this.) With the White Sox, Allen was finally referred to as Dick… at least by most people. Jerome Holtzman, the dean of Chicago sportswriters and future official MLB historian, was among the Allen antagonists who continued to call him “Richie.”

Whatever people called him—“Richie” being the mildest of insults hurled at this strong, unflinching Black man—we in Chicago quickly learned that Allen could play. In 1972, his first season with the White Sox, Allen led the American league in on-base percentage, slugging, home runs (a then-team record 37), and runs batted in while winning the league MVP award. In 1973, he was again among the league leaders when he suffered a broken leg in midseason; even this was steeped in controversy, as a White Sox physician insisted Allen could have returned. In 1974, Allen was again leading the league in home runs when he abruptly left the team in early September, announcing his retirement a few days later. He was so far ahead in the home run race that he still led the league, despite not playing a game after September 8.

There were wondrous moments, like a three-run pinch-hit home run in the bottom of the ninth in June of 1972 to defeat the Yankees, 5-4 (I still have an audiotape of that game). There was the game against the Twins a month later that featured two inside-the-park home runs from Allen—a reminder of what a fearsome baserunner Dick Allen was. There was Allen’s 460-foot home run into Comiskey Park’s center-field bleachers—a drive that nearly hit Sox broadcaster Harry Caray, who was doing the game from the bleachers that day. The ball was caught by young Mark Liptak, who later would become a leading White Sox historian.

But Allen being Allen, there were plenty of controversies as well. There was the special treatment—constantly harped upon by the Chicago press—given to Allen by Sox manager Chuck Tanner, who allowed Allen to skip batting practice and come late to the ballpark. Allen sometimes took advantage of that treatment. On at least one occasion, he missed the start of a game, with the White Sox covering his tracks by saying he was sick. There was the controversy over the extent of his injury in 1973 (Allen did attempt to return for one game, but was shut down after limping noticeably). His final year with the White Sox featured a season-long feud with new teammate Ron Santo; “I felt confused, disoriented, but mostly depressed,” Allen recalled about the 1974 season. Even Harry Caray, an early Allen supporter during their White Sox years together, turned on him, referring to Allen with the name that Dick hated. “Every time I try to compare Richie Allen to Stan Musial, I want to vomit,” Caray said. In those days when you lost Harry Caray, you lost Chicago.

Given an opportunity to return to his first team, the Phillies, under more positive circumstances, Allen reconsidered the retirement and finally met his goal of reaching the postseason in 1976. But his skills had diminished, he was bothered by injuries, and the second Philadelphia tenure ended unhappily as well, as did a brief finale with Charlie Finley’s Oakland A’s (Dick Allen and Charlie Finley did not get along? Amazing!)

Allen is gone now, and the outpouring of love he received from former teammates after his December 7 passing make it clear that a lot of the things that people said about Dick Allen were clearly wrong. Prima donna? Bad teammate? Killer of clubhouse morale? Not according to guys like Mike Schmidt and Goose Gossage and Larry Bowa and Jim Kaat and Steve Stone. All of these major stars not only respected Dick Allen; they revered him.

“I wonder how good I could have been,” Dick Allen said in perhaps his most famous quote. “It could have been a joy, a celebration. Instead, I played angry. In baseball, if a couple of things go wrong for you, and those things get misperceived, or distorted, you get a label. After a while, the label becomes you, and you become the label, whether that’s really you or not. I was labeled an outlaw, and after a while that’s what I became.”

Damn the labels. Richard Anthony Allen was a proud Black man in a sport, and a country, that has never felt comfortable with what Geoffrey C. Ward, biographer of the great boxer Jack Johnson, called “unforgivable blackness.” If Allen “played angry,” he had plenty of reason for doing so. He is at peace now, and remembered by many of us with deep affection. I felt privileged to watch a few years in the life of Dick Allen, and I mourn his passing.